How It Works
A two-sided marketplace connecting rights holders with broadcasters, enabling flexible content licensing and distribution.
Rights Holders
- • Upload content
- • Set pricing
- • Define territories
- • Track analytics
- • Receive payments
Platform (You)
- • Content delivery (CDN)
- • Rights management
- • Payment processing
- • Analytics dashboard
- • 10-15% commission
Broadcasters
- • Browse catalog
- • License content
- • Add commentary
- • Distribute to viewers
- • Earn revenue share
Transaction Flow
1
Upload
League uploads game
→
2
License
Broadcaster licenses rights
→
3
Produce
Add commentary/production
→
4
Stream
Distribute to viewers
→
5
Split
Auto revenue sharing
User Journeys
Select a persona to see their journey through the platform
High School League
Local Broadcaster
Sports Fan
🏫 High School League Journey
1
Sign Up
Create league account with basic info
2
Upload Schedule
Add all games for the season
3
Set Pricing
$5/game or $50/season pass
4
Upload Feed
Live stream via automated camera or manual upload
5
Get Paid
Automatic deposits to bank account
🎙️ Local Broadcaster Journey
1
Browse Catalog
Search for available games by sport/region
2
License Rights
Purchase broadcasting rights for specific territory
3
Add Value
Add commentary, graphics, analysis
4
Distribute
Stream on your platform to viewers
5
Track Revenue
See real-time earnings and viewership stats
👤 Sports Fan Journey
1
Discover
Find games through search or recommendations
2
Choose Stream
Select broadcaster (different commentary options)
3
Watch
HD stream with interactive features
4
Engage
Chat, stats overlay, multi-angle views
5
Save Replay
Access full game archive anytime
Interface Mockup
Example screens from the broadcaster's perspective
Football
Soccer
Basketball
Available Now
High School
Under $100
Texas HS Football
Austin vs Dallas Central
Territory
Austin Metro
License Price
$50
California Youth Soccer
LA Galaxy U17 vs San Jose
Territory
SoCal
License Price
$30
Italian Serie B
Brescia vs Como
Territory
US & Canada
License Price
$200
Broadcaster Dashboard
Active Licenses
12
+3 this week
Total Viewers
24.5K
+18% vs last month
Revenue (Oct)
$3,240
+$420 vs Sept
Avg. Viewership
2,041
per game
Your Upcoming Streams
Austin vs Dallas Central
📅 Today, 7:00 PM
Live in 2h 15m
Houston East vs San Antonio
📅 Tomorrow, 7:30 PM
Setup ready
Viewer Experience
What fans see when they discover and watch games
🔴 LIVE NOW
Austin vs Dallas Central
Texas HS Football • 3,421 watching
Popular Sports
⚽ Football
🏀 Basketball
⚾ Baseball
🏈 Soccer
🏐 Volleyball
Upcoming in Your Area (Austin, TX)
▶️
Game starts in 2h 15m
🔴 LIVE SOON
Texas HS Football
Austin High vs Dallas Central
📅 Friday, Oct 25 at 7:00 PM CT
📍 Memorial Stadium, Austin TX
📍 Memorial Stadium, Austin TX
Austin High Maroons
Record: 7-1
Dallas Central Eagles
Record: 6-2
Choose Your Broadcaster
Different commentary, same game!
Austin Sports Network
Local coverage • Home team focus
$5
⭐ 4.8 (523 reviews)
👁️ 2,341 watching
Friday Night Lights TX
Neutral • Pro analysis
$5
⭐ 4.6 (892 reviews)
👁️ 1,987 watching
Dallas Sports Radio
Away team perspective
$5
⭐ 4.7 (334 reviews)
👁️ 1,654 watching
💎 BEST VALUE
Austin High Season Pass
All remaining games (4 games)
$20
$15
🏈
Austin 21 - Dallas 14
Q3 8:42 remaining
LIVE
👁️ 3,421 watching
📻 Austin Sports Network
Recent Plays
TOUCHDOWN - Austin
42 yard pass to #15 Johnson • Q3 8:42
1st Down - Austin
Rush for 12 yards by #7 Martinez • Q3 9:15
Incomplete Pass - Austin
Pass to #22 incomplete • Q3 9:48
Austin Total Yards
342
Dallas Total Yards
298
Live Chat
MaroonsFan21
What a throw!! 🔥
DallasProud
Defense needs to step up
TexasFootball
Both teams playing great!
AustinDad
My son is #15! So proud! 💙
Viewer Benefits
🎙️
Choose Your Broadcaster
Same game, different commentary styles. Home team, away team, or neutral coverage.
💬
Live Chat
Chat with other fans in real-time during the game. Build community.
📊
Live Stats
Real-time play-by-play, stats overlay, and instant replay of key moments.
💰
Affordable Access
$3-5 per game or season passes. Watch games that aren't on TV anywhere else.
Revenue Model
How money flows through the platform
Example: High School Football Game
VIEWER PURCHASES
2,000 viewers × $5/ticket = $10,000
Pay-Per-View
Viewers pay per game
- $3-5 for high school
- $10-20 for minor league
- Viewer pays broadcaster directly
Subscription
Monthly or seasonal access
- $15/month all games
- $50/season team pass
- Revenue split by watch time
Licensing Fee
Flat fee for territory rights
- $50 local market
- $200 regional
- $1,000 national
Scale Projection (Year 1)
Games on Platform
5,000
Avg Viewers/Game
500
Avg Ticket Price
$4
Your Revenue (10%)
$1M
5,000 games × 500 viewers × $4 = $10M GMV → $1M platform revenue